The anemia control programme review indicated challenges in IFA supply chain management, demand generation and monitoring. Considering, the slow progress i.e. less than 1% per annum in reduction of anaemia from 2005 to 2015, the Government of India has launched the Anemia Mukt Bharat (AMB) strategy under the Prime Minister’s Overarching Scheme for Holistic Nourishment (POSHAN) Abhiyaan and the targets has been set to reduce anaemia by 3% per year.
The 6x6x6 strategy under AMB implies six age groups, six interventions and six institutional mechanisms. The strategy focuses on ensuring supply chain, demand generation and strong monitoring using the dashboard for addressing anemia, both due to nutritional and non-nutritional causes.